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Boucheron, Rhône

Luxury Retail Store in Geneva

This Boucheron, Rhône project presents a refined steel and glass façade developed for the iconic jewelry house in Geneva. Conceived with a minimalist architectural language, the design reflects the same precision, elegance, and timeless quality found within the brand itself. The bespoke façade system utilises ultra-slim SL30-ISO® profiles, delivering exceptional thermal insulation while preserving delicate proportions. The slender steel frames integrate respectfully within the historic character of the building, balancing contemporary performance with architectural heritage. Executed in collaboration with Metallover and designed by architect Loïc Muriel, the project demonstrates how advanced steel systems can elevate luxury retail architecture without compromising context or identity.

Location: Geneva, Switzerland Photography: Olivier Helber System used: SL30-ISO® This project was designed and executed by MHB, our international partner specialising in exclusive steel window and door systems worldwide. Royal Design Marbella collaborates with leading international partners such as MHB to deliver bespoke steel and glass solutions across Marbella and the Costa del Sol.